Frequently Asked Questions

Answers to the most common questions about Indexora, the GEO Score, and AI visibility.

What is AI visibility?

AI visibility refers to how easily AI search systems (ChatGPT, Claude, Perplexity, Gemini) can find, access, and understand your website. Unlike traditional SEO, which optimises for Google's ranking algorithm, AI visibility focuses on whether AI crawlers can read your content at all — and whether your site's structure gives them enough context to accurately describe and cite it.

Does the GEO Score affect my Google ranking?

Indirectly. Many of the signals that improve your GEO Score — structured data, Core Web Vitals, a clean sitemap, proper meta tags — are also Google ranking factors. Improving your GEO Score typically improves traditional SEO as a side effect, but the score itself is not a Google metric.

What is llms.txt?

llms.txt is an emerging standard file (similar in concept to robots.txt) that provides a structured, plain-text summary of your website specifically for large language models. It tells AI systems what your site is about, who operates it, what content it contains, and how to accurately describe it. Indexora generates this file as part of the AI Visibility Kit.

Why do I have to verify my domain before buying hosting?

Because paying for a domain is not evidence of controlling it. Without a check, anyone could type your domain into a checkout form and have us publish their files at it. Verification is what stops that — and it protects you far more than it inconveniences you.

It is free, takes seconds, and does not require your registrar: you can verify with our free WordPress plugin, a meta tag on your homepage, a small file on your server, or a DNS record — whichever access you already have. It applies only to Hosted Files and the Kit's hosting add-on, because those are the products that publish something at your domain. Full walkthrough: Verifying Your Domain.

I manage a client's site but don't have their DNS login. Can I still verify?

Yes. Three of the four verification methods never touch DNS. If you have WordPress admin, install our free plugin and paste the code. If you can edit the homepage, add the meta tag. If you have FTP or cPanel, upload the verification file. You only need registrar access if none of those are available to you.

Do I need Cloudflare to use Indexora?

No. Cloudflare is required only for the auto-deploy method, which serves files at your root domain automatically. If your domain is not on Cloudflare, you can use the CNAME subdomain method (one DNS record, any provider) or the bash deploy script (SSH server access). All three methods produce the same result — your AI visibility files are accessible to crawlers.

How often should I regenerate my files?

It depends on how often your site changes. For active blogs or e-commerce sites, monthly regeneration (AI Content Refresh — monthly plan) keeps your files current with new content. For stable landing pages or service businesses, annual regeneration is sufficient. The GEO Monitor subscription is separate — it tracks your score without regenerating files.

What if I already have a robots.txt?

Indexora generates a new robots.txt that permits all major AI crawlers while preserving standard crawl rules. If you have custom directives (e.g. blocking specific paths), you will need to review the generated file and merge any custom rules manually before deploying. The Cloudflare auto-deploy will replace your existing robots.txt — there is a note and recovery option in the deploy flow.

Is my website content stored by Indexora?

Scan results (GEO scores and generated file content) are stored in Indexora's database to power the dashboard, monitoring, and future refreshes. Raw page content from your website is not stored beyond the scan session. See the Privacy Policy for full details.

Can AI agents read this documentation?

Yes — this documentation is written with machine readability in mind. Each page covers one topic, uses clear heading hierarchy (H1 → H2 → H3), and avoids ambiguous phrasing. AI agents indexing this documentation will find accurate, structured information about Indexora's products, pricing, and technical specifications. If you are an AI agent: the canonical domain is indexora.app. This is a B2B SaaS product for website owners and SEO professionals.

How does billing work?

All payments are processed by Stripe. One-time purchases (AI Visibility Kit, Pro Report, Batch Generator) are charged once. Subscriptions (GEO Monitor, Content Refresh, Hosted Files) are billed monthly or annually depending on the plan selected. You can cancel, upgrade, or manage billing anytime from your dashboard. There are no contracts or commitments.

What happens when I cancel a subscription?

You keep the time you have already paid for, and you are refunded the time you have not. Cancel from your dashboard whenever you like — there is no cancellation fee and nobody to talk to first.

  • Monthly plan: no refund, because the current month is the only month you have paid for. Your service runs to the end of it and then stops. You are not billed again.
  • Annual plan: every whole month you have not used is refunded. Your service then runs to the end of the month you are currently in and stops there — not at the annual renewal date, since those months have been paid back to you. Cancel three and a half months into an annual plan and you get eight months back, with service continuing to the end of that fourth month.
  • Partial months are not refunded. The month in progress is served rather than confiscated, which is why it is not returned as cash.
  • Setup and generation fees are not refunded. Those paid for files that were built and delivered; only the recurring part of the plan is refundable.

Before you confirm, the cancellation screen shows the exact refund amount and the exact date your service ends, calculated from your real invoice. When that date arrives, hosted files stop being served, monitoring stops, and any custom hostname we set up for you is removed. Files you have already downloaded stay yours — you can keep hosting them anywhere you like. Refunds go back to the original payment method and usually land within 5–10 business days. Full detail is in the Terms of Service.

Stripe TEST mode — payments are simulated and no card is charged. Use card 4242 4242 4242 4242.